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Target: Step Beyond

Target: Step Beyond

We are absolutely thrilled to be rolling out not only our biggest campaign to date, but also the first TV advert by a darts manufacturer. We pride ourselves on being pioneers of the ‘new’, and now we are changing the way the darts products are marketed, bringing the...
LEGACY: FROM CONCEPT TO CREATION

LEGACY: FROM CONCEPT TO CREATION

‘I’ve been playing darts for around 30 years now. It is strange that my journey is coming to an end, but I’m ready for it.’ – Phil Taylor December 4, 2017 – Target are pleased to unveil, the Phil Taylor: Legacy, World Championship, Limited Edition. Phil Taylor’s...
TARGET SIGN LORRAINE WINSTANLEY

TARGET SIGN LORRAINE WINSTANLEY

We are pleased to announce the signing of incredibly talented Lorraine Winstanley. As a brand, we pride ourselves on consistently challenging the status quo to bring you revolutionary new designs, and now we plan to tackle the long ingrained gender stereotypes in the...