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We have extended our contract with the greatest darts player in history, Phil “The Power” Taylor, so will continue to design and make all of his equipment until 2021.

The 16-time World Champion bowed-out of the PDC circuit last year, winning the World Matchplay title and making it to the final of the World Championship to cap the most successful career in the sport, but he remains active in exhibitions and non-ranking tournaments worldwide.

Garry Plummer, Managing Director of Target Darts said,“Phil might not be on the pro-circuit anymore but he is still doing exhibitions and trust me – you haven’t seen the last of him. Someone that has done what Phil has done & made the impact that he has made throughout his career – they don’t just disappear. He is a legend, amazing to work with and I’m so pleased to continue this next part of his journey with him.”

Target has produced several stunning generations of Phil Taylor darts during his time us, as well as his clothing and accessories range – and we will continue to build upon these over the coming years.

“The Power” is also an integral part of #TeamTarget and we, along with our other professional players, cannot wait to benefit from years more of Phil’s experience, passion and extraordinary talent in the game.

Everyday Play: New Target Branded Darts

Agora - New Barrel Shape  Features a combination of spectacular precision milling and radial grooves to create a premium, yet accessible dart design. Multiple milled cuts on the 4 soft-tip barrel designs mean that Agora provides a suitable yet stunning...

Premier League Podcast – Aberdeen

Target's Premier League pair Rob Cross and Raymond van Barneveld both finished off the league stage of the competition with draws in Aberdeen. Former winner "Barney" hit three ton-plus checkouts and averaged more than 97 in his 6-6 result with...